Use the waiting time to tell callers about new products, services or promotions.
Drag your script, audio, or video here for targeted voice suggestions and an instant buy-out calculation.
A promotional message, also known as on-hold marketing, is a recorded commercial or informative message that is played alternately with music whilst on hold. It is an effective way of drawing the attention of callers who are already interested in your business to upsell opportunities, events or new services.
Silence on hold is a missed opportunity. A subtle promotional message, recorded with the right intonation, sparks interest and ensures that the caller perceives the waiting time as shorter and more informative. What’s more, there’s a good chance they’ll bring up the product straight away when they speak to a member of staff.
Think about which promotion or service you want to highlight.
We guide you from A to Z: from script advice to the voice that best fits your company.
An engaging, enthusiastic tone of voice
Optional mix with royalty-free music
Directly compatible with your telephone system
Ideal for temporary campaigns
Fixed, affordable studio rates
Thank you for your patience. Did you know that [Company Name] currently has [promotion or offer]? Please feel free to ask our member of staff, who will be with you shortly.
Why this script works
Not if it is subtle and relevant. Ensure the promotion adds value, alternate it with music, and make sure the voice does not sound too 'shouty'. Manage the frequency carefully.
Preferably in the queue or on hold (on-hold marketing). It is also possible as a short introduction immediately after the welcome message, but be cautious with this to avoid delaying the caller too long before they reach the menu.
The caller is already on the line and listening intently.
Provide information about promotions or new services that the caller was not yet aware of.
Customers proactively bring up the promotion they have heard about.
Alternate the promotional message with your standard ‘please wait a moment’ messages.
Welcome to [Company Name]. New to our range: [product or service]. Fancy finding out more? One of our staff members will be happy to tell you more, or you can have a look at our website in the meantime.
Why this script works
If you have seasonal promotions, such as Black Friday or summer discounts, it is advisable to update these periodically. Ensure old promotions are removed promptly to avoid confusion.
Yes, we can professionally mix your recorded promotional message over our royalty-free hold music. This way, you receive one seamless, ready-to-use audio file.
Certainly, this works very well for engagement. You could mention an award you have won, announce a new branch, or look for new colleagues (employer branding).
Do you need on-hold music? You can choose a royalty-free track from our library or leave it out. You will see any surcharge immediately in your total.
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